In this discussion with Chris Garrett, Chief Digital Officer of Rainmaker Digital, we explore best practices for adding opt-in forms to your WordPress website that help you maximize subscriber growth.
Opt-in forms are an essential part of the online marketing experience. Executed well, your subscriber base can grow dramatically. But if you are not careful, you could alienate your audience, or worse — and see no return on your efforts.
In this episode, Sean Jackson and Chris Garrett cover the basics of where to place your opt-in forms and discuss several tools you should consider.