How do you attract more search visitors to your site? And more importantly, how do you make sure that the majority of those visitors are members of your target audience? Your keyword strategy will play a huge role in this, and in this episode you will discover three areas of focus that will optimize your keyword strategy for success.
Here is a quick rundown of what you’ll find in this episode:
- A recap of our SEO series thus far
- Why you need to trust your intuition, but also inform it further
- The power of creating cornerstone content to target short-tail keywords
- Why long-tail keywords shouldn’t be overlooked — and why they can sometimes be even more valuable than the short-tail ones